"The New Brand Spirit - How Communicating Sustainability Builds Brands, Reputations and Profits" by Christian Conrad and Marjorie Ellis Thompson

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Pleasantly surprised by SAP

November 18, 2013

When looking through news feeds this morning I was pleasantly surprised to find two reports about SAP's activities in driving sustainability around the world. In the first one SAP Africa presented its "Urban Matters" initiative together with consultancy African Ideas a...

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Big thank you to the Rt. Hon. David Urquhart, Bishop of Birmingham, for his review of The New Brand Spirit in Market Leader

March 21, 2014

Innovation in Sustainability Communication - Sustainability Gaming

December 2, 2013

Make irresistable brands sustainable and sustainable brands irresistable

November 24, 2013

Helping to Create a Better World?

November 22, 2013

Properly launched!

November 21, 2013

Caring about its people as well as the climate

November 20, 2013

I love this brand

November 19, 2013

Pleasantly surprised by SAP

November 18, 2013

The New Brand Spirit to be launched November 20th in London

November 14, 2013

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Helping to Create a Better World?

November 22, 2013

Properly launched!

November 21, 2013

Big thank you to the Rt. Hon. David Urquhart, Bishop of Birmingham, for his review of The New Brand Spirit in Market Leader

March 21, 2014

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